Mageu, also known as Maxau, maHewu, amaRhewu, or amaHewu, is a non-alcoholic drink made from fermented mealiemeal, and is as South African as mealiepap. It has been used for centuries by especially the native populations of South Africa to welcome guests and was also taken with them on long journeys due to its hunger-stilling and thirst-quenching properties. These days it is mostly used as a quick and affordable snack, and is available in most supermarkets and shops across the country.

While commercialised mageu is pasteurised for a longer shelf life, it will quickly go bad without the luxury of refrigeration, and since it takes about a day for your home-made mageu to ferment, you would just have to wait a bit, right? Not anymore. Power Supply brings you its latest product, Yabhusta Power Supply Instant Mageu, which is a great source of protein and is also loaded with energy-giving carbohydrates.

Yabhusta Power Supply Instant Mageu

Since our Instant Mageu has a shelf life of one year, you can stock up at the shop and never have to worry about serving guests sour or underprepared mageu or having to make your own. While a lot of instant products sacrifice original taste for convenience, our Instant Mageu stays true to the taste and texture of home-brewed mageu. In addition, besides the natural nutritional value mageu provides, our Instant Mageu is enriched with additional vitamins to give you that added energy boost wherever you are, whether it is at home, at work, or while on the move; you simply add water.

Since we at Power Supply hold people’s health in the highest regard, especially those in rural communities who might not have access to a healthy, balanced diet, choosing Mageu as one of our products was an easy choice. This is because even before being enriched with vitamins, it contains a wide range of dietary fibres (crude, soluble, and insoluble), is rich in folic acid and calcium, and very low in sodium and saturated fats. Enriching it with vitamins makes mageu an ideal meal for growing children, for athletes such as marathon runners who need a quick carbo load, for miners who need a quick snack between shifts, and in hospitals as an energy supplement in special diets.

While mageu is considered a non-alcoholic drink, it does contain a maximum of 0.25% alcohol, but this is so minimal that it is classified as non-alcoholic. The fermentation process makes use of lactic acid, just like in the process of making yoghurt, and therefore contains lactobacilli, which are a group of bacteria with many health benefits, especially for the digestive system. This includes enabling the body to break down the sugar in milk (which makes mageu ideal for lactose intolerant people), preventing and treating diarrhoea, reducing overgrowth of pathogens in your digestive tract, and relieving Irritable Bowel Syndrome, Crohn’s disease, and gut dysbiosis.

Besides their digestive benefits, lactobacilli also increase the body’s immune response, decrease the frequency of urinary tract infections and vaginal yeast infections, and can even be used to treat some respiratory infections such as bronchitis and sinusitis. Since probiotic supplements can be expensive, mageu is a very affordable option for lower-income people.

Yabhusta Power Supply Instant Mageu will make the lives of everyone who enjoys this traditional African drink much easier. It is available in 120g (makes one litre) and 600g (makes 5 litres) -packages, and there is no need for refrigeration. Simply mix what you need and save the rest. So save yourself the trouble of brewing your own mageu and rather spend that time relaxing with a cold glass of African goodness.